TAGLINE
TAGLINE ICON DESIGN
AD CAMPAIGN
TRADESHOW BOOTH GRAPHICS
MARKETING COLLATERAL
APPAREL

House Foods Tagline Campaign

To leverage the success of their recent brand revitalization, House Foods wanted to take their new brand personality beyond the grocery store aisles with a tagline and tagline icon that could accompany all of their marketing efforts. Utilizing the smiling “u” from their tofu package design, we created a new icon and tagline that represents House Food's values as well as the healthy and happy lifestyles their products promote.